What message are those fashion magazine pictures sending to us? And who are those photos for?
Those photos are created and sent to those who are looking for them. And they (the creators) hope that it is basically everybody. The simple assumption here is that everybody likes beauty. We can say that those models are idealized ourselves, and they are living with our idealized lifestyles. But when they create those pictures, they are guessing the customers, what they like and what they want.
After think through the process of analysis, understanding, or maybe sometimes just guessing, it is all about “relationship” to me. Those pictures, objects or models, one or in a group, are trying to reach their potential customers by interpreting our relationships with nature, other people and objects, our position in everyday life and career, social status. The audiences looking for those pictures, those products are also trying to put themselves into a specific social position. It leads me to think back to “what is culture” again when I cannot get rid of this relationship concept.