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I am engaging in this class. 🙂 Even though I am not used to write my idea.. what I want in this class is that I am trying to apply my understandings of some theme/context into my writing, based on this lecture Prof. Jeff gave us rather than mention directly the theories. It is more useful for me. (sometime more…

Read more Designertic thinking?

Melissa is a famous brand in Brazil. Selling shoes, Melissa’s main customer group is girls. The following is one of recent advertisements.   picture from: http://www.melissa.com.br/ The ad caught my eyes because I love Disney animations. Yeah, once upon a time, there is……That it is. I cannot help paying attention to these ads because they…

Read more Experience Design

By reading the introduction of Manovich’s book, I realized the necessity of analyzing and theorizing the present new media. Manovich used the example of cinema art theory to clarify his idea. He also said, “The advantage of placing new media within a large historical perspective is that we begin to see the long trajectories that…

Read more Theorizing New Media

On pages 15-16, Manovich makes several interesting observations + Cultural representations are inevitably biased + Cultural objects both represent and construct. + Representations construct new referents He gives an example of hierarchical and non-hierarchical file systems to illustrate his point that software interfaces at as representations. Clay Sherky elaborates on Manovich’s example of hierarchical and…

Read more representations, realities, and values

After reading Manovich this week, and making a dent in Barnard, I find it really very interesting how open the topic of visual culture seems to be. I’m no expert (obviously) but it seems in a lot of other fields out there that most professionals / educators / researchers / bums seem to really focus…

Read more Visualization

I have been thinking about Erik Stolterman’s lecture about design.  A large part of the lecture was about the tools and materials used by designers.  He used a carpenter analogy and stressed that the skilled designers, including carpenters, carefully select the tools they use for a task. As interaction designers, one of the most important…

Read more Tools For Interaction Design – Experience Prototyping & Beyond

I’m involved in an interesting informal “Brand 2.0 Master Class” over at Innovation Playground. The question we’re all wrestling with is what “Brand” is now with the numerous changes in the consumer culture. For those of you who have not encountered formalized definitions of “brand”, here is a pretty good sample from the Wikipedia entry:…

Read more Brand = People = Medium = Message